News — 11 Nov 2019
By Leagas Delaney

In commemoration of Armistice Day

by Leagas Delaney

To commemorate all those lost at the Somme in WWI this Remembrance Day, Leagas Delaney wanted to do something thought-provoking as a show of our collective support.

When we speak about those who served in The Great War, we often talk about them simply as ‘soldiers’. However, the majority of those conscripted or volunteering were leading very different lives before; lives which are often forgotten. They were not just soldiers, they were students, footballers, farmers, weavers and coal miners.  

We wanted, as an agency, to celebrate the individual lives of those who served by assigning their real biographies and photos to each member of staff. Who, in turn, replaced their LinkedIn profile photos and job titles to that of their assigned war hero.

These truly insightful biographies were written up by historians Ken and Pam Linge in their book, Missing But Not Forgotten: Men of the Thiepval Memorial-Somme. The stories and images of those we commemorated came straight from the Thiepval Memorial.

The Thiepval Memorial to the Missing of the Somme is a war memorial to 72,337 missing British and South African servicemen who died in the Battles of the Somme of the First World War between 1915 and 1918, with no known grave. It is near the village of Thiepval, Picardy in France.