Post 7/40 - Penfolds 'Grange'
2015. Russell Crowe did the voice over on this spot. But the thing that characterised our relationship with Penfolds wines, was that our clients were in Australia. So work started at 7am sharp.
Apart from re-positioning the brand to be more upscale, and to help consumers make sense of their Bin Numbers, we showcased their most famous wine with a film with a V/O as smooth and characterful as the wine itself.
Client: Penfolds | Title: ‘Grange’ | Office: London