40 Years 40 Ads — 03 Nov 2020
By Leagas Delaney

Post 13/40 - William Hill 'Astronaut'

2016. To stand out as a betting brand requires bravery and in this case a budget. Although in this spot no one went to Mars. 

From Leagas Delaney Milan, it looks pretty convincing. William Hill in Italy? Sounds too English doesn’t it? But maybe that’s why it was so successful.  

Client: William Hill | Title: ‘Astronaut’ | Office: Milan